Xbox – The One Tour


As a trusted partner, Attention Seekers were commissioned to produce a series of videos across Europe for the launch of Xbox One.

This included producing multiple videos from the Xbox One Tour in Paris, Berlin, London and Dublin, featuring multiple languages and fast turnaround to get the spots on official Vine, Instagram and YouTube channels while the event was still taking place.

We captured the reactions of keen gamers after they’d got their hands on an Xbox One for the very first time. This was then localised as multilingual videos across Europe and featured prominently on the Xbox Dash.

As part of this project we were also commissioned by Xbox US to shoot content for their global launch video.